Nestled in the heart of East London, Troxy stands as an iconic venue that has witnessed nine glorious decades of entertainment and culture. As it reaches the remarkable milestone of 90 years, we take a nostalgic journey through its history and celebrate the legacy that continues to captivate audiences today…
Troxy’s story begins in 1933 when it first opened its doors as a grand cinema, designed by the renowned architect George Coles. In its early years, it served as a cornerstone of cinematic innovation, featuring state-of-the-art technology and opulent Art Deco design. The cinema quickly became a beloved local landmark, offering a respite from the challenges of the times.
Safe in Community
Troxy’s resilience shone during World War II when it served as an important gathering place for the community during air raids. It provided a sense of comfort and unity in the face of adversity. Post-war, the venue underwent a transformation, adapting to the changing entertainment landscape by becoming a bingo hall. Bingo!
In the 21st century, Troxy found a new calling as a live music venue, reclaiming its status as a cultural hub. It has since welcomed legendary artists and bands from various genres, including rock, pop, indie, and electronic music. The likes of Patti Smith, Jarvis Cocker, the Specials and Morrissey have graced its famed stage, leaving an indelible mark on the venue’s history.
Today’s the Day
Today, Troxy stands as a versatile event space, hosting not only concerts but also corporate events, prestigious awards shows, and private functions. Our venue is also known as a popular filming location, having recently hosted Harry Styles, Skrillex, Fred Again and Paloma Faith to name a few! Its historic charm and modern amenities make it a unique choice for a wide range of occasions, however big or small.
As we celebrate 90 years of entertainment, Troxy continues to evolve and adapt, embracing new technologies and trends while preserving its rich heritage. The venue’s enduring legacy is a testament to the power of live entertainment in bringing people together, fostering creativity, and creating lasting memories.
Cheers to 90 years!
Check out our full history here.